Avanti Finance has appointed Mark Greenfield as head of sales for its auto business, leading sales across Avanti Finance Auto and dealer software arm Motorcentral.
Greenfield brings more than 25 years in the auto industry, including over a decade with Motorcentral Technologies, part of the Avanti Finance group, most recently as head of business development.
“Mark brings strong industry knowledge, commercial focus and a clear understanding of the market,” general manager auto Lee Robson says. “His appointment brings experienced leadership and continuity to our Auto sales team as we continue to grow our introducer network across New Zealand.”
Greenfield says his focus is on partner relationships and practical solutions.
“Every dealer has a different view of what success looks like at any given time for their business. My focus is on listening, asking the right questions and understanding where Avanti can add real value to their business, not just through our products, but through the way we partner with them.”
The Avanti Finance group spans specialist lending, insurance premium funding and automotive technology, taking in Branded Financial Services, Bexhill Funding Group and Motorcentral Technologies alongside its core lending business, which has operated since 1989.
Greenfield, also the face of Motorcentral’s dealer review platform Buyerscore, presents at AutoTalk Live! Christchurch on 15 September.
